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If you are considering selling your home, take the time to watch this video.

Alistair Helm, CEO of realestate.co.nz is interviewing Simon Baker who was CEO of realestate.com.au one of Australasia’s leading property websites about what to look for in a prospective agent selling home’s in today’s online focused market place.

Simon sums up the tasks in 5 easy tips:

  1. Check out your prospective agent online — do they understand online marketing? — how do they present themselves and their clients listings online? — how effective and efficient are they at responding to enquiries online?
  2. Make sure your listings are featured on a wide range of websites — every website should be available to all agents
  3. Make sure the online presentation is high quality with comprehensive information
  4. Standout from the crowd — take advantage to give yourself and your property an advantage — use premium listing adverts, they are incredibly cost effective
  5. Keep a close eye with your agent on your property’s web performance — viewings, enquiries, responses


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